Lyft email and social ads
Overview: The creative brief asked to create an email and blog banner asset that would inform riders why pricing fluxates throughout a typical day. There are alot of variables that could affect the price of a ride and designing a way to communicate this message was the task
Designer / Motion
The concept was to create a visual of a riders day and different events affecting the price points and with a graphic showing the price going up and down.I got together with the motion graphics artist and from there he helped me execute my idea.
Overview: Create new illustrations that would for a mini series campaign focused on National Travelers Day. A new template for email design should stand out from the rest of the templates in order to create a brand for b2b with the new campaign.